
Here’s your economic playbook for April 13th – April 17th, 2026:
· Monday, April 13th: Existing Home Sales & Scrabble Day!
o The Data:Existing Home Sales. This is our bread and butter! It shows how many homes actually closed in March. A high number proves that even with higher rates, buyers in Michigan are still making moves.
o The Fun: It’s National Scrabble Day! 🧩 Just like a high-scoring game of Scrabble, a successful loan requires the perfect "tiles" (income, credit, and assets) to land in the right spots. Use this day to spell out a clear path to homeownership for your clients!
· Tuesday, April 14th: THE PPI & Small Business Optimism! 🏭📈
o The Data:Producer Price Index (PPI). 🚨 This tells us what manufacturers are paying for goods.
o The Fun: It’s National Peach Cobbler Day.
· Wednesday, April 15th: TAX DAY & The Fed Beige Book! 💸📖
o The Data:The Fed’s Beige Book at 2:00 PM EST. 🕵️♂️ This is a collection of real-world stories from the 12 Fed districts. It’s the "vibe check" for the economy.
o The Fun: It’s Tax Day (good luck!) and National Titanic Remembrance Day.
· Thursday, April 16th: Jobless Claims & High Fives!
o The Data:Philadelphia Fed Manufacturing Index and the weekly Jobless Claims.
o The Fun: It’s National High Five Day! ✋ Send a virtual high-five to your processors and underwriters—they are the unsung heroes of your pipeline!
· Friday, April 17th: Industrial Production & Bat Appreciation! ⚙️🦇
o The Data:Industrial Production & Capacity Utilization. A final look at how much our factories are pumping out before we head into the weekend.
o The Fun: It’s International Bat Appreciation Day. 🦇 Just like a bat, you have "sonar" for finding the best mortgage deals in the dark. Use it to fly those last-minute files across the finish line!
· The Existing Home Sales (Monday): Use this report as a "social proof" tool! If sales are up, tell your clients: "The market is moving, don't get left behind!" 🏃♂️💨
· The PPI Check (Tuesday): If the PPI comes in lower than expected, it validates the "cooling inflation" narrative, which could give us a nice afternoon rally in the bond market.📉✨
Did you know the inventor of Scrabble, Alfred Mosher Butts, was an architect? 🏛️ He studied the front page of The New York Times to determine the frequency of letters. Just like Alfred, you are the architect of your clients' financial futures—building their homes one "letter" (or document) at a time! 🧩
-tom
Operating Principal
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